Sugar Ray Leonard Delivers Pizza Hut to E3 Conference

Dallas, TX (June 03, 2009) — Today, boxing legend Sugar Ray Leonard delivered a knockout punch to attendees of the E3 Gaming Conference by delivering America’s Favorite Pizza to the crowds. The appearance was made possible thanks to a promotion coordinated by the Pizza Hut Marketing Team and EA Sports’s newest game sensation: Fight Night Round Four.

Along with his Pizza Hut Ring girls, Sugar Ray appeared on the main stage wearing a Pizza Hut branded robe and announced that he was delivering pizzas to the mass crowd watching the event made up of key influencers: bloggers, gamers and related-media. The event was heavily photographed by Reuters and images were also provided to gaming and sports media nationwide.

Additionally, Sugar Ray conducted five one-on-one interviews with prime sports talk radio shows on behalf of the Pizza Hut brand including Sirius Mad Dog Radio, The Ticket and ESPN radio.

About Pizza Hut:
Pizza Hut, an American icon, delivers more pizza, pasta and wings than any other restaurant. A shining example of success in American entrepreneurism, the company began 50 years ago in Wichita, Kansas and today operates more than 10,000 restaurants in hundreds of countries. Pizza Hut, Inc. is a subsidiary of Yum! Brands, Inc. (NYSE: YUM). To check out what's new at "The Hut" visit www.pizzahut.com. Follow Pizza Hut on Twitter at www.twitter.com/pizzahut and Facebook at www.facebook.com/pizzahut.