Pizza Hut® Sponsors Latino Book & Family Festivals
Company celebrates diversity and encourages literacy during Hispanic Heritage Month
DALLAS (Sept. 21, 2006) – Pizza Hut, Inc. announced today its sponsorship of the Latino Book & Family Festival. As part of its support of the festivals, company volunteers will read to children, give away prizes and serve product samples.
"We are proud to be a part of the Latino Book & Family Festivals," said Betty Crowe, senior manager, Hispanic marketing. "Pizza Hut has a longstanding tradition of commitment to education and literacy through its BOOK IT!® program, and we appreciate the opportunity to be involved in these exciting events. As we celebrate Hispanic Heritage Month, we honor our employees, customers and communities from across the country."
The Latino Book & Family Festivals are held in four U.S. cities May through December. Event participants can tour several "villages," each focusing on a different aspect of Latino culture, such as literacy, education, children, travel and health. Additionally, the festivals include appearances by Latino sports and entertainment celebrities and local dignitaries.
About the Latino Book & Family Festival
The Latino Book & Family Festival was launched in 1997 in Los Angeles to promote literacy, culture and education and to provide people of all ages and backgrounds the opportunity to celebrate the diversity of the multicultural communities in the United States in a festival atmosphere. The festival is held in key Hispanic markets across the country, including Dallas, Houston, Chicago and Los Angeles. For more information, visit www.lbff.us.
About Pizza Hut
As the world's largest pizza restaurant company with almost 6,600 restaurants in the United States and more than 4,000 restaurants in 100 other countries, Pizza Hut, Inc., a subsidiary of Yum! Brands, Inc. (NYSE: YUM) has been the place families have gathered for 48 years. The company's legacy of leadership and innovation has made it the recognized leader in the $37 billion pizza category. Those hungry for more information can go to the official Pizza Hut Website at www.pizzahut.com
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Contact:
Chris Fuller, Pizza Hut
972-338-7844
chris.fuller@pizzahut.com